Esti Landa - Digital Designer

education

I studied Graphic Design from September 2001 till June 2004 in Madrid, at the Istituto Europeo di Design. The IED is the leader in Graphic Design Studies in Spain with headquarters in Paris, Milano, Madrid and Barcelona. Some of the workshops I have done: Typography, color theory, graphic structures, propedeutica, photography, animation and rhythm.

employment

These are the agencies I have been freelancing for lately:


·Specialmoves


·LBi


·Euro RSCG KLP


·Top Shop


·Dobble

·Rehab studio

·Dobble

...and some others...

 

Permanent roles in the past:

·Mook UK. (9 months 2007-2008.)

·Glue London UK. 1year(2006-2007)

·Pexton Searle Watford, UK. Freelancer. (3 months)

·Latalatina Madrid, Spain. (2 years, 2004-2006)

skills

·Strong concepting skills.

·Very creative.

·Expert level in photoshop, flash animation and illustrator.

·Basic level of After Effects and Final Cut.

·Knowledge of In Design and other print sofltware.


·Layout design, interface design, user experience and I am very aware of the importance of usability.


·Great understanding and use of the latest Technologies (such as Augmented Reality (AR), papervision etc…).
How to use and apply them and what are their possibilities.


·Knoledge of how to get the best profit linking all the digital medias (mobile, internet, applications, widgets, interactive instalations...)


·As well I really think it´s very important to have an eye on social networking, online comunities and user generated content. There´s a strong knoledge of the media from the users, that didn´t happen before. Now they rule what´s on and what it´s not.

list of clients

·Nike and Footlocker (Mook, UK)

·Mars. Mars.com (Mook)

·Beatles. (Mook)

·Camper. (freelance)

·Britefire. (freelance)


·Canal+. (freelance)

·RBS. Banking. (Mook)

·Citroen cars (Pexton Searles UK)

·Virgin Trains (Glue London UK)

·Eurostar (Glue London UK)

·RAC (Glue London UK)

·T mobile (Glue London UK)

·Spect Savers (Glue London UK)

·Eurostar (Glue London)

·Drambruie. http://www.drambuiepursuit.com/ (Mook)

·Ballantines. http://www.ballantines.com/ (Mook)

·Kia cars /www.kia.es/ (Latalatina)

·Vodafone. Internal presentations and Vodafone shops-net interface design. (Latalatina)

·Cuatro. Canal+, Sogecable, TV Channel. Cuatro is a Spanish TV Channel, part of Canal+ Grpup. (Latalatina)

·Notro. Film, Tv and theatre productions. (Latalatina)

·Pacha Madrid /www.pacha-madrid.com/ (Latalatina)

·Fernadez Ochoa

·Axa. Insurances. (Latalatina)

·Canal cocina ortal redesign, micro sites and promos. (Latalatina)

·Castellana sports club. Madrid’s biggest Gym.

pitches won

Beatles website. (Mook)

RBS. (Mook)

COI. Vaccination campaign and microsite. (Mook)

special skills

Spoken Languages:
· Spanish as mother tongue
· English
· Basic French
· Basque

 

· I have worked across all medias: print and digital.

· I am as comfortable with online ads, microsites, big web sites, online tools, user generated content, virals, as well as video rich web sites.

· I love experimenting with the latest technology.
· A good appreciation of usability and interaction design.

· My ideal is to create highly interactive and non linear digital experiences.

· Communicative, creative and a real passion for design.

· Experience designing mobile (iphone, blackberry...) websites and mobile graphic content.
· Hardworking.
· Good organizational skills.
· Fast working under pressure.

fields of interest

Web design, animation and motion graphics, interactivity, typography, art, trends and photography. GOOD STUFF IN GENERAL.



References available upon request

WeDo

Creative director and founder of WeDo, "a small creative collective based nowwhere".